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Consumer Products
Mattel taps Littlstar VR content for View-Master
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Consumer Products
Mattel brands get more digital with StartApp
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Tech
OTOY, Mattel partner on Batman VR content
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Tech
What Viacom, Mattel and JumpStart’s ad-tracking fine really means
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Consumer Products
Mattel debuts nabi tablets for three core brands
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Screen
New Monster High film hits the big screen
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Consumer Products
Star Wars fans Go Rogue and reveal new toy line
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Consumer Products
Toys “R” Us to start selling American Girl lines
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Consumer Products
Amazon’s in step with new American Girl doll, Melody
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Consumer Products
Marvel Super Hero Spectacular returns with more merch