California-based Genius Brands International has added Jon Ollwerther to its management team as VP of business development to help with the company’s expansion plan to meet global content demand.
As VP of business development, Ollwerther will have to drive value across all areas of GBI alongside the rest of its team, including recently appointed SVP of global content distribution Natalie Setton.
Formerly, he was the VP of media at Measure, a drone company where he grew the arts and entertainment division by working with ABC, CBS, ESPN, Red Bull Media House, Coach, Prada, Maker’s Mark and Nissan. He used drones as tools for artistic expression and informational purposes including franchise films and live concerts. Prior to joining Measure, Ollwerther was COO of national drove service company Aerobo.