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Consumer Products

Amazon names top 100 holiday toys

The e-commerce giant has revealed its list of the most popular playthings for the holidays, with a focus on classic brands and STEM like Kano's codeable wand.
August 29, 2018

Amazon is already decking the halls, with the release today of its top 100 toys and games list for holiday 2018.

STEM is once again expected to be a strong force in holiday sales this year, with Kano’s Harry Potter coding kit (pictured) and littleBits’ Avengers Hero inventor kit making Amazon’s cut and joining three-year list veteran, Anki’s Cozmo robot.

Plush has been pegged as another top category, with an assist from animatronic products such as the furReal Munchin’ Rex and the Pomsies Patches plush interactive toys.

And classic brands should also continue to deliver, with the LEGO Harry Potter Hogwarts Great Hall building kit taking one of the top spots on Amazon’s list. Other classic brands highlighted by the retailer include NERF, Barbie and Hot Wheels.

All of the plaything are available on Amazon’s website and range from US$10 to US$200.

The top 25 holiday toys and games include:

  • LEGO 75954 Harry Potter Hogwarts Great Hall building kit
  • furReal Munchin’ Rex
  • L.O.L. Surprise! Bigger Surprise!
  • littleBits Avengers Hero inventor kit
  • Hasbro Games Don’t Step in It game
  • Melissa & Doug examine and treat vet play pet set
  • The Incredibles 2 family 5-pack junior supers action figures
  • Pomsies Patches plush interactive toys
  • NERF Rival Prometheus MXVIII-20K
  • Fisher-Price Think & Learn Rocktopus
  • Barbie care clinic vehicle
  • WowWee Fingerlings Untamed jailbreak playset
  • Hot Wheels corkscrew crash track set
  • Baby Alive Potty Dance Baby
  • Kano Harry Potter coding kit
  • PAW Patrol – Ultimate Rescue fire truck
  • LEGO Boost creative toolbox 17101 building and coding kit
  • Radio Flyer My 1st Wagon
  • Hasbro Gaming Monopoly Cheaters edition
  • Osmo Genius Kit
  • Ozobot Bit Coding Robot
  • Little Live Scruff-A-Luvs
  • L.O.L. Surprise! house
  • L.O.L. Surprise! Glam Glitter series doll
  • Moj Moj original claw machine playset
About The Author
Elizabeth Foster is Kidscreen's Copy Chief & Special Reports Editor. Contact Elizabeth at efoster@brunico.com

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