Consumer Products

Disney hunts for its next big emoji

Along with Adobe, the House of Mouse is running an As Told By You contest, the winners of which will win a trip to L.A. for coaching and networking sessions.
February 23, 2017

Disney and Adobe have teamed up for a competition to find the House of Mouse’s newest emoji.

Running until March 9, contestants can create an emoji based on a character’s face from a Disney feature film, in the same vein as the ones from Disney’s popular Emoji Blitz app. The emoji needs to express happiness, sadness, fear, excitement or confusion. And it has to be static, not animated.

All those who wish to enter must be between the ages of 18 and 24 and living in the US, Canada (except Quebec), the UK, France, Germany, Australia and New Zealand.

The five grand prize winners will be sent on a trip to Disney Interactive’s L.A.-area campus to take part in meeting the team that created As Told By Emoji, a video using emojis to retell Disney movies. The winners will also attend coaching sessions with Adobe on Creative Cloud.

Twenty other winners will also receive a 12-month membership to Adobe Creative Cloud and a Disney prize pack.

There is no word on what Disney intends to do with the emojis, but in the past it has used them for mobile extensions and a series of short films re-imagining classic Disney features through texts.

About The Author
Alexandra Whyte is Kidscreen's Senior Online Writer/Social Media Coordinator. Contact her at awhyte@brunico.com


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