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Consumer ProductsToys ‘R’ Us gets into The Lego Movie marketing spirit
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Consumer ProductsHello Kitty wants hugs for 40th birthday
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Consumer ProductsBabies ‘R’ Us extends registry to TheBump.com
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MarketingAwesomenessTV adds touch of holiday flavor with Aquafina
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MarketingWith Rich Frank on-board, BabyFirst kicks into ad mode
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Consumer ProductsCare Bears and Little Twin Stars enter co-branding program
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Consumer ProductsTree Fu Tom sprouts promotional activity
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MarketingDisney XD Canada draws kids into Fangbone pilot
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MarketingiKids Awards shortlists best children’s interactive offerings
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Consumer ProductsHasbro and Cartoon Network team on holiday giveaway
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