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News
Lego Software gets into hard-core gaming with EA
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Noggin has tween educon on the brain
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UpNext
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Nelvana gets a couple of co-founders lighter in wave of consolidation
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A Curious take on the tween boom
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Archie brings comic properties closer to home with its new production unit
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NBC offers licensees a ride in its property promo vehicle
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Interstitials with local buzz aim for broader horizons
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News in Brief
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News
Re-release of Hollywood hit E.T. gets a not-so-Hollywood promo treatment