A winning slate
With its most robust crop of originals yet, Cartoon Network US climbs to the top
Cartoon Network US original series like Adventure Time, Regular Show and Steven Universe now reach 386 million homes across 192 countries worldwide. In fact, the net’s studio is riding a wave of popularity with viewers and has the ratings to show for it. In the second quarter of 2014, originals drove CN to the number-one TV ranking across all boy demos for early primetime and total daytime in the US.
“Looking at our recent ratings success, our original programming is really popping across the board,” says president and GM Christina Miller. “We’re proud of all of our shows, but most recently we’re particularly pleased with the network’s first primetime miniseries Over the Garden Wall.”
Premiering over five consecutive nights in November, the average delivery of the five episode premieres won the timeslot on all US cable television among targeted boy demos ages two to 11, six to 11 and nine to 14.
“We’re proud of every piece of the series, from all of the talent, to the way it was marketed on- and off-air. It has a beautiful look and feel and was one of the high points of the year in terms of quality of content,” says Miller.
She adds that the studio’s top Hot50 ranking in Production is a testament to the way the studio finds, embraces and nurtures young talent. “It’s a wonderful acknowledgment for the studio, for [CCO] Rob Sorcher, his production and development teams, and all of the creators. Establishing such a creatively led studio has been key to our success under Rob’s leadership,” she says.