• Disney’s challenge to attract boy viewers in a well-served young male TV market (Associated Press)
• What impact will augmented reality technology have on social networks? (MediaPost)
• Attracting teens to your brand via social networks, what works and what doesn’t (MediaPost)
• YouTube in talks with Lionsgate, Sony and Warner Bros. to offer pay movies (New York Times)
• On the demand for ‘urbanized’ cartoon characters (Slate)
• What’s the net value of a child in modern society? (CNNMoney.com)
• Teens eye back-to-school trends, but are also watching their wallets (Detroit Free Press)
• US restaurant chains add children’s menus for the first time (Wall Street Journal)
• Kidrobot stokes toy collectors with QR Code campaign (‘boards)
• Twitter is now bigger than MySpace in the UK (Mashable)
• Rebranding the book cover of Wuthering Heights to appeal to Twi-hards (EW.com)
• How the Disney-Marvel deal might affect toycos, TV nets and future licensing deals (Reuters)
• Insight into the online behavior of movie goers (AdAge)
• Reading Rainbow reaches its final chapter (NPR)
•
Lululemon to launch ivivva athletica brand for girls six to 12 (SportsOneSource)
• Vidgame industry could eclipse TV and film: Activision Blizzard CEO (Barron’s)
• Will sparks fly when Spider-Man meets Hannah Montana? (MTV Hollywood Crush)
• Consumers choosing convenience over saving money? (Brandweek)
• Sesame Street to get Lifetime Achievement Award at Daytime Emmys (Variety)
• Mattel not required to do third-party safety tests (Associated Press)
• Brit consumer confidence still down as UK retail sales weaken (Wall Street Journal)
• Restaurant managers look to lure in families with kid-friendly events (Florida Today)
• ScrollMotion takes kids e-books up a notch (Publisher’s Weekly)
• Twilight drives up sales for Emily Bronte’s Wuthering Heights in Europe (Christian Science Monitor)
• Is mall-based retail falling by the wayside? (The Motley Fool)
• Disney/Pixar’s Up still gaining worldwide momentum (Hollywood Reporter)
• Nintendo’s Wii Sports Resort surpasses 1 million unit sales since late July release (Gamasutra)
• ABC Family gears up for music-filled fall lineup (Variety)
• Even Webkinz is teaching kids about file sharing? (Freakbits)
• Young shoppers in China still spending freely despite economic crunch (Washington Examiner/AP)
• Toys ‘R’ US in line for IPO? (Blogging Stocks)
• Public gets glimpse at first 16 minutes of James Cameron’s Avatar (Variety)
• What’s happening with 3-D TV? (Gizmodo)
• How much is too much for a handheld gaming device? (CNet News)
• American Apparel expands kids and baby items assortment (Business Week)