- Amazon officially launches Android app store, allows users to ‘test drive’ apps (TechCrunch)
- Of course, Amazon’s new e-retailer already has its foes (The Wall Street Journal)
- Steve Jobs’ reelection to the Disney board called into question (Los Angeles Times)
- Broadway shows taste the fruits of Spring Break (Variety)
- Hollywood can’t seem to outgrow Peter Pan (The Hollywood Reporter)
- How Disney has mastered the sponsorship model within its kids’ networks (MediaPost)
- For the first time in two decades, Pepsi is losing the cola wars. How marketing and management changes have led to watered-down results (Advertising Age)
- James Cameron to open up on 3D and transmedia – and their impact on the entertainment industry – at next month’s NAB show in Las Vegas (Variety)
- Disney suspends operations in Tokyo following Japan crisis (Los Angeles Times)
- Mattel’s Monster High werewolf doll coming under fire for ‘waxing and shaving’ (The Globe and Mail)
- When it comes to aged video game equipment, what’s old is new again (BBC)
- Rovio, the company behind mobile gaming phenomenon Angry Birds, plans its IPO (Mashable)
- A refreshing take – why studios are putting money back into original screenplays (The Hollywood Reporter)
- Justin Bieber holds the most-engaged Facebook page according to new startup FanGager, which is looking to change fandom as we know it (Mashable)
- Children’s Place taps former Gap designer in the hopes of strengthening merchandise and sales (The Wall Street Journal)
- Jim Henson Co. markets its tunes with the help of Spirit Music (Variety)
- New movie-rental business Zediva is adding some drama to the streaming saga (The Wall Street Journal)
- Netflix, meanwhile, takes a stab at the original content game (TechCrunch)
- Marketing magnet – 82 brands have signed on for Fox’s animated feature Rio (Variety)
- How much is too much gaming? (Vancouver Sun)
- SXSW Interactive dissects the future of TV (Techland)
- Disney’s rocky road to Mars (Variety)
- Turning things up a notch — Ubisoft launches musical video game that comes with an actual electric guitar (The Hollywood Reporter)
- Are nationwide bans on advertising fast food to kids a cop out? (Digital Outlook)
- SCVNGR founder Seth Priebatsch talks about the new ‘game layer’ of the web during his SXSW Interactive keynote address (The Guardian)
- In terms of sales, it looks like the iPad 2 is faring better than its predecessor (Mashable)
- Back to basics? Retailers like Walmart seek to drive back in-store purchases through their websites (The New York Times)
- Microsoft and Sony encroach on Nintendo’s lead by successfully attracting mainstream gamers to their consoles (The Hollywood Reporter)
- Checking in with the next generation of parents – key stats on the Millennials demo (AdAge)
- Rovio’s plan to expand Angry Birds across media platforms is made a reality with a US$42 million cash boost (The Hollywood Reporter)
- Popular or not, if you’re a brand on Facebook, young people likely don’t want to be friends with you (PR Daily)
- UK supermarket chain Sainsbury makes its foray into preschool book publishing (Daily Mail)
- Why Barbie was forced out of her Chinese Dreamhouse (The Wall Street Journal)
- Sony may be looking to replicate the Facebook/Warner Bros. social distribution deal (The Hollywood Reporter)
- Vietnam takes extreme measures to combat online gaming addictions (The Economist)
- Shel Silverstein’s posthumous poems reach new readers this fall (Los Angeles Times)
- Rango‘s success could come between Paramount and DreamWorks (The Wall Street Journal)
- Not surprisingly, kids are judging cereals by the box. Surprisingly, they are also caring about the healthy contents inside (Businessweek)
- Disney keeps pace with the transmedia world through The Runner (Variety)
- Why Canadians are using the internet almost twice as much as people in any other country (The Globe and Mail)
March 22, 2011
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