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Food brands hope to taste success with new licensed toy lines
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Japanese toycos seek new revenue streams to ride out a market drought
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Retail Radar: Mervyn’s rides high on the licensing wave
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The role-play category booms as kids play at superhero emulation
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Fox Kids Europe blurs the line between on-screen and on-line
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Tech toys are fighting an uphill battle for shelf space
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NeoPets connects kids and brands on-line
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