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Animated characters take center stage in the kid marketing spotlight
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What’s next?
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The edge of Net
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You Really Got Me
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Universal’s jiggy cats and danger dino gear
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Virtual platforms
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Go long, go different
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Old deal model brings blocks to new players
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So, you want to get a kid’s show on the air…
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What does it take to make a property successful? The right toy. . .
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Mary Maddever
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