UK distributor Media I.M. has tapped California-based Evolution to handle all North American licensing, merchandising and promotional rights for Digital Light Studios’ CGI series Sunny Bunnies.
Licesnsed apparel, accessories, publishing, toys, plush, home, food and health & beauty products are slated to launch next spring. (The property will make its debut at next month’s Licensing Expo in Las Vegas.)
The 52 x 3.5-minute non-dialog show currently airs on Disney Channel and Disney Junior in the US. The first season of the series, aimed at three- to six-year-olds, has also bowed in multiple regions across the globe, including EMEA.
The toon was adapted from the Sunny Bunnies YouTube channel, which has amassed more than 95 million views to date. It follows five fluffy balls that appear anywhere and have mischievous adventures.
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