Jakks picks up Mr. Men and Little Miss license

Jakks Pacific has inked a licensing agreement with Chorion Silver Lining's classic publishing brand Mr. Men and Little Miss to develop and market a tween-targeted line of products.

September 13, 2007

Jakks Pacific has inked a licensing agreement with Chorion Silver Lining’s classic publishing brand Mr. Men and Little Miss to develop and market a tween-targeted line of products.

Merchandise will include collectible vinyl figures, room décor, make-your-own jewellery kits, electronics’ accessories and more based on the iconic characters. The goods are slated to launch nationwide in 2008.

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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