Playhouse Disney UK has chalked up its most successful quarter to date, marking a significant 33% year-on-year growth between October and December 2007.
The positive trend has continued into 2008 with Playhouse Disney’s January reach up 43% over last year, and the channel achieving its best-ever weekly ratings share of 1.1% in the UK.
In the final quarter of 2007, Mickey Mouse Clubhouse attracted 3.7 million viewers, Little Einstein’s 1.8 million, and My Friends Tigger & Pooh drew 2.6 million, up 42% on the previous quarter.