Bobby’s World, Kabillion’s animated kids’ series created by Howie Mandel, is making its way into US restaurant chain Johnny Rockets.
Johnny Rockets restaurants across the US have launched a Bobby’s World promo for kid customers, which includes an in-restaurant activity sheet to be distributed to nearly 300,000 guests nationwide.
In addition, characters from the series will be featured on in-store posters. A 30-second Johnny Rockets spot is taking to the air via Kabillion’s VOD channel for the promotion along with web ads on Kabillion.com.
The series originally aired on Fox from 1990-98, and is now available exclusively on Kabillion, where it is the number-one show on the platform.