Target Entertainment has secured three new licensing deals for growing preschool property Fifi and the Flowertots.
The trio of new UK licensees includes GSP, which will design a Fifi interactive game for the Nintendo DS. Additionally, Ben Ross has signed on to create Fifi-branded wooden furniture and bubble blowers, and BHL will manufacture Fifi stationery.
The new licensees join a list of more than 45 currently on the Fifi bandwagon in the UK.
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