Brenda Bisner is taking on an expanded role at the Burbank, California-based office of Cookie Jar Entertainment and has been upped to director of licensing.
Bisner’s new responsibilities will see her working for SVP of digital content and distribution Jim McGowan to securing home entertainment partners, as well as other partners in a number of categories, such as home décor and toys for Cookie Jar’s IP portfolio that includes Johnny Test, Inspector Gadget, Harlem Globetrotters and Lucha Libre.. She’ll also be on the lookout for global interactive deals with developers and manufacturers of console games.
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