Hasbro has appointed former Disney exec James Walker to the role of VP of brand licensing, Europe, where he will lead the company’s EMEA licensing initiatives and align brands with global companies and licensees.
Walker will be based at Hasbro’s Stockley Park offices and will report directly to Simon Waters, Hasbro’s SVP of global licensing.
Walker joins Hasbro from The Walt Disney Company, where he most recently held the position of European infant director and was also the UK Home director and member of the Signature Europe and Emerging Markets lifestyle brand team.