Cartoon Network Enterprises has extended its exclusive long-term partnership with Hallmark Cards.
Under the new deal, Hallmark will continue to produce a range of everyday and seasonal social expression products, including greeting cards and party supply items, based on Cartoon Network’s portfolio of brands.
In addition to original Cartoon Network properties such as Ben 10 Ultimate Alien, Generator Rex and Adventure Time, the deal will also expand to include the third-party brands in CNE’s portfolio such as Bakugan and Spin Master’s Liv, Zoobles and other original properties, as well as a range of youth-targeted social expression products featuring the PGA of America. The product offerings will be available throughout North America.
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