Bagpuss, the family brand represented by Coolabi on behalf of Smallfilms, is the subject of two new licensing deals with UK watch, gift and gadgets company Zeon.
The manufacturer will produce a range of kids and adult bags, purses and wallets and also a new line of kids and adult clocks and watches later this year.
In related news, plush partner Posh Paws continues to secure sales for its Bagpuss line, specifically at Past Times.
Coolabi has new style guides for Bagpuss lined up and will continue to expand the brand further in 2011 through new licensing deals and live performances.
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