Fast-food chain Chick-fil-A has signed as underwriter of the PBS family series, Adventures from The Book of Virtues. In addition to an on-air credit at the beginning and end of each episode, the chicken chain will promote the series in each of its restaurants for the next three years with signs, information hand-outs and inclusion in the kids’ meal program.
Adventures from The Book of Virtues
Fast-food chain Chick-fil-A has signed as underwriter of the PBS family series, Adventures from The Book of Virtues. In addition to an on-air credit at the beginning and end of each episode, the chicken chain will promote the series in each...
June 1, 1998
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