Gripes ‘R’ Us

Those of us who produce and distribute media, products and marketing campaigns targeted at children face far greater public scrutiny than do our counterparts who aim for an older demo. This is as it should be--kids are more impressionable. Psychologists tell us they are less equipped to filter media through real-world experiences, and consequently may not make healthy, reality-based choices. (The kids, not the psychologists.)
By
January 3, 2002

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author

// Author Page
Related Posts

Sorry, there are no related posts.

Search

Menu

Brand Menu