Amid unsuccessful negotiations to renew a carriage deal, a blackout is on the horizon if Paramount Global and YouTube TV are unable to agree on contract terms.

YouTube’s pay TV service in the US is poised to drop Paramount channels—including Nickelodeon, Nick Jr., Nick Toons and Teen Nick, along with major brands like CBS, MTV and Comedy Central—once the current contract expires today (February 13). And the Paramount+ and BET+ streamers are also at risk of being axed from YouTube’s channel store as a result of this stalemate.

“Paramount has a long track record of successfully and amicably renewing partnerships with every major distributor, including several in recent months, and we will continue our efforts to reach a new agreement with YouTube TV,” said a Paramount spokesperson in a statement. “YouTube TV is attempting to pressure Paramount to agree to one-sided terms, and these non-market demands may lead to an avoidable loss of Paramount’s networks on YouTube TV—in addition to the removal of Paramount+ and BET+ from YouTube’s Primetime Channels—on February 13.”

In an internal memo shared on Wednesday and obtained by Kidscreen, Paramount co-chiefs George Cheeks, Chris McCarthy and Brian Robbins noted that YouTube TV subscribers are now being notified about the looming blackout. 

“Unfortunately, Google is unwilling to agree to reasonable terms consistent with the market, choosing to jeopardize the entertainment experience at the expense of consumers,” the memo stated. “We remain hopeful that we can reach an agreement that fairly recognizes the full power of our brands and popular programming.”

Meanwhile, YouTube TV published a blog post noting that Paramount is an “important partner” and assuring subscribers that YouTube is still in active conversation with the media giant.

“We’ve been working hard to reach a fair agreement with Paramount that allows us to keep their [channels] on YouTube TV without passing on additional costs to our subscribers. Unfortunately, despite our good-faith negotiations, we haven’t been successful yet,” the post stated. “We’re fighting for an agreement that avoids passing along additional costs and offers you more flexibility in how you watch your favorite sports and shows.”

YouTube TV—which hiked its subscription prices by US$10 last month—boasts roughly eight million subscribers on a range of channels including PBS KIDS, Disney XD, Hallmark Family, HGTV, Universal Kids and The CW.