Deals in Brief – February 7, 2025

Lion Forge's Iyanu to stream on ITVX in the UK, and Bandai Namco is on board to develop a toy range for Plim Plim.
February 7, 2025
  • Lion Forge Entertainment’s 2D-animated action-adventure series Iyanu (26 x 22 minutes, pictured) is heading overseas, thanks to a new streaming deal with ITV. The series is set to premiere stateside this spring on Cartoon Network and Max, followed by a summer rollout in the UK on ITVX.

 

  • Argentina’s Smilehood has tapped Bandai Namco to develop the first toy line for its Plim Plim preschool brand in Mexico and Spain. Set to launch in the latter half of 2025, products will include a range of plush, action figures, vehicles, bath toys and educational games based on characters from the YouTube-first animated series, which was viewed more than 12.8 billion times last year.
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