Australia’s Moose Toys is bolstering its European operations by opening a new office in Iberia that will supply retailers in Spain and Portugal directly. 

Global president Ronnie Frankowski says this expansion builds on Moose’s ongoing success in the European market, where it already has direct-to-retail operations set up in the UK, France and Germany. Giochi Preziosi subsidiary Famosa has managed the distribution of Moose’s toys in Spain and Portugal for the past 14 years. 

Moose has upped European sales director Roberto Garofani to oversee this new outpost as VP and head of Spain and Italy. And joining him are marketing director Irene Sotillo and senior national account manager Albert Massuet, who will work together to build partnerships with retailers in these markets. 

The Iberian team plans to make its industry debut at the Nuremberg International Toy Fair in Germany next week, where it will showcase upcoming products and meet with potential retail partners.