UK licensing agency Brands with Influence has struck a deal to manage a worldwide licensing program for kids picture book series Albert the Tortoise, which joins Wimpy Kid, The Famous Five and TV series Vegesaurs in its brand portfolio.
Published by Graffeg Books in Wales, this 12-title collection from author Ian Brown (pictured) and illustrator Eoin Clark is about a curious tortoise who discovers how the world works through gentle adventures like retrieving his food from a tree after the wind blows it away.
BWI sister company 3Megos (Nelly Jelly) is developing an animated Albert the Tortoise preschool series concept that it will show off with a trailer at Kidscreen Summit in February.