Netflix has expanded its licensing agreement with NBCUniversal’s Universal Filmed Entertainment Group to lock down some top-performing titles in its kids & family movie library.
Under the renewed deal, Netflix will continue streaming animated features from Illumination and DreamWorks Animation—which are some of the platform’s most-viewed films. In fact, the two studios represented eight of the top 10 animated films on Netflix, according to its latest data dump covering the first half of this year.
Illumination’s The Super Mario Bros. Movie (pictured) generated a whopping 80.3 million views, with Minions (72.7 million views) and Despicable Me 3 (61.6 million views) also pulling impressive numbers. And the streamer’s top five films in the US this past week included Sing and The Secret Life of Pets from Illumination/Universal Pictures, as well as Kung Fu Panda 4 from DreamWorks Animation.
Netflix will also have US rights to live-action movies from Universal Studios and Focus Features starting in 2027. The deal terms outline a windowing strategy whereby Netflix can start streaming these pics no later than eight months after their theatrical premieres and only after they initially launch on NBCU-owned streamer Peacock in a four-month first window, according to THR. Netflix will then have an exclusive 10-month second window, after which the US rights will revert to Peacock.
Upcoming live-action films from Universal include the Wicked duology (the first film is premiering on November 22, 2024 and the sequel is slated for November 2025) and Jurassic World Rebirth, which will go wide next July.
“By combining these licensed titles with our Netflix original programming, we can offer our members an exceptional entertainment package with an even greater selection of films to enjoy,” said Netflix’s chief content officer Bela Bajaria.