Wind Sun Sky has teamed up with talent agency Viral Nation to produce new content featuring YouTube family The McCartys, including a series of animated shorts and a Roblox game.
The popular family of four already has 12.1 million subscribers on YouTube and more than six million TikTok followers. They make funny role-play videos where they dress up, goof around and tell stories, and they’ve translated their digital success into brand partnerships with companies including MGA, Walmart and Nick Jr.
Wind Sun Sky and Viral Nation are starting their content build with a package of animated shorts that will launch on The McCartys’ social platforms and YouTube channel. But they’re also developing a Roblox game and a full-length original animated series.
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