Montreal’s Playview Brands, which makes licensed inflatable toys for Minecraft and NERF, has recruited Keith Gammon (pictured) as its new strategic sales lead for North America.
Based in Canada, Gammon started last month and is charged with driving sales growth and spotting new business opportunities for the company. He’s coming off a three-year stint as VP of North American sales at Toy Monster International. And before that, he worked in sales for Alex Brands and Mattel.
Playview, which launched in 2017, manufactures and distributes products such as puzzles, inflatable toys and card games. The company seems to be doubling down on business development with this latest hire, given that it had recruited former Hasbro and Spin Master account manager, the late Domenic Bettini, last fall to hunt for new monetization opportunities in the market.