Theme park operator Falcon’s Beyond is continuing its fast-track into the 360 brand space, inking a new two-way content deal with BRON.
The Vancouver-based prodco will adapt Falcon’s Katmandu theme park brand as an animated TV series and several movies, while Falcon’s Beyond brings BRON’s IPs into its location-based entertainment experiences, video games and consumer products. The first such translation focuses on BRON’s animated TV series Gossamer (pictured).
Falcon’s Beyond is launching a Katmandu theme park in Punta Cana in late 2022 or early 2023, and has been busy bringing other companies into the live event market. The Florida-based company partnered with Moonbug back in May to launch the CoComelon and Blippi brands as live and interactive experiences.
All of these deals come as Falcon’s inches towards a merger with special-purpose acquisition company Fast II to become a publicly listed company. The acquisition is expected to close either later this year or in Q1 2023.