Former MGA Entertainment head of sales Carlotta Caracciolo joins ZAG as its first consumer products VP for the Middle East and Africa.
Based in Dubai, Caracciolo will focus on building regional consumer products programs for the company’s IPs, with a particular focus on Miraculous: Tales of Ladybug and Cat Noir and new series Ghostforce.
Caracciolo will report to SVP of global operations and head of consumer products Julian Zag. Prior to joining the LA-based animation company, she worked at toyco MGA Entertainment as head of sales and licensing in the Middle East and Africa, and she also previously served as a category manager at Warner Bros.
This appointment comes as ZAG continues to focus on expansion—the company recently launched an anti-piracy division to safeguard the IP rights to its brands, content and consumer products. And it also acquired a stake in French company Epopia, which specializes in creating interactive stories for kids through letter-writing.