LEGOMonkieKid
Consumer Products

Amazon Kids+ picks up LEGO series, toys

The new multi-territory, multi-year agreement for LEGO Monkie Kid covers seasons one and two, a pair of specials and tie-in building sets.
September 9, 2021

Amazon and LEGO have signed a new original content and product partnership for animated series LEGO Monkie Kid. The agreement covers seasons one and two of the show, two specials and distribution of a new line of companion LEGO sets.

Season one (10 x 11 -minute episodes) and a special called A Hero is Born are available starting today on Amazon Kids+ in the US, UK and Canada, and they’ll rolls out on October 7 in Germany and Japan. Season two (also 10 x 11-minutes) is scheduled to drop on October 28 in the US, UK, Canada and Japan, followed by Germany on November 4.

Tie-in products such as the Monkey King Warrior Mech set and the Legendary Flower Fruit Mountain set will be available on Amazon in the US and Canada later this fall. (Pricing details were not available at press time.) Amazon Kids+ subscribers will also get access to an exclusive Monkie Kid background and avatar for Amazon Fire Kids tablets starting in October.

The LEGO Monkie Kid IP launched in China in May 2020, and was the first-ever theme from the toyco to be inspired by a Chinese legend. The Monkey King is one of the most recognizable heroes in Chinese culture, and the show puts a new spin on the legendary tale by adding an “untold” chapter. Produced by Australia’s Flying Bark Productions, the first season of LEGO Monkie Kid has aired on TV3 (Malaysia) and Channel 9 (Australia).

Since Amazon Kids+ launched a year ago, its programming focus has been on hit viral content. The platform has picked up a spinoff of Pocket.watch’s Ryan’s World franchise called Super Spy Ryan, as well as several extensions of Moonbug brands including Arpo Robot Babysitter and Blippi’s Treehouse.

About The Author
Alexandra Whyte is Kidscreen's News & Social Media Editor. Contact her at awhyte@brunico.com

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