WarnerMedia’s Rooster Teeth is getting into kids content for the first time by way of a partnership with newly formed studio Albert Whitman Media. The two prodcos are planning to co-develop and co-produce original animated series based on properties from indie children’s book publisher Albert Whitman & Company.
Their first projects will be 2D-animated adaptations of two best-selling book series—Zapato Power by author Jacqueline Jules, and Wish Library by author-creator Christine Evans.
Set in a multicultural neighborhood, the Zapato Power books tag along as an ordinary kid’s life changes forever, thanks to a pair of super-powered purple sneakers. And the comedic Wish Library series features the escapades of third-grader Raven and her friends, who meet a mysterious librarian who grants wishes.
Targeting six- to 11-year-olds, both series will be produced by Albert Whitman Media president and former Disney exec Attila Gazdag, Rooster Teeth Productions head Ryan Hall, Women in Animation president Marge Dean and indie producer Sander Schwartz. The total number of episodes for each project has yet to be determined, but they will be 11 minutes long.
Rooster Teeth and Albert Whitman Media plan on introducing both series to buyers in advance of MIPCOM next month.
Rooster Teeth is a subsidiary of WarnerMedia’s digital content investment venture Otter Media, and is best known for YA and adult-skewing animated series including Red vs. Blue, RWBY and Camp Camp.
The partnership’s projects are Albert Whitman Media’s first since launching in May. Based in Chicago, Albert Whitman & Company is best known for its popular children’s book series The Boxcar Children.