Koosh balls
Consumer Products

Deals of the Week: Hasbro, Cloudco, Anima

Retro toys make a comeback, Condorito flies to screen, Holly Hobbie sings in LatAm, and Sunny Bunnies hops into the UK.
November 6, 2020

Cloudco

Disney Channel LatAm has picked up Cloudco Entertainment’s live-action series Holly Hobbie from Spiral International. The music-driven tween show debuted on the kidsnet October 30. Produced by Aircraft Pictures and Cloudco in association with Wexworks Media, the 20 x half-hour show follows a 13-year-old aspiring singer from a small town who dreams of stardom. US streamer Hulu originally ordered Holly Hobbie in 2018.

Media I.M.

London-based distributor Media I.M. has signed three new broadcast deals for Digital Light’s preschool series Sunny Bunnies. AVOD Ketchup TV, Channel 5′s preschool block Milkshake! and kidcaster Sky Kids (all in the UK) have picked up seasons one and two (52 x 3.5 minutes) for the UK and Ireland. On the toy front, manufacturer Posh Paws has inked CP deals with British supermarkets, department stores and indie toy retailers including Argos and Tesco.

Hasbro

Hasbro has teamed up with Wisconsin-based toyco PlayMonster to bring classic toy ball brand KOOSH (pictured) back to retail with a new line scheduled to hit shelves in fall 2021. The rubber ball brand, first introduced in 1986, will roll out with new outdoor toys such as balls of different sizes and rackets. The deal is part of the partners’ goal to leverage the popularity of classic toy brands with new content, according to a joint press release.

MLGPC

Toronto-based licensing agency MLGPC has inked a one-year first-look deal with LA prodco The Nacelle Company. Under the agreement, MLGPC will identify toy properties that Nacelle can turn into TV and film content. And Nacelle will help bring some of the new and classic toys in MLGPC’s portfolio (such as Werepups, Big Wheel and Marx Toys) to the screen.

This isn’t the first time Nacelle has brought classic IPs back into the spotlight. It carved a niche for itself producing shows like Netflix’s The Toys That Made Us and Behind the Attraction for Disney+.

Ánima

Mexico City’s Ánima has teamed up with Chilean animation studio Lunes to co-produce a new sitcom based on the LatAm comic strip Condorito. The two prodcos are working with IP owner World Editors to make a new series aimed at teens and up. The Condorito strip follows an anthropomorphic condor who gets into a variety of slapstick comedy situations. The new series sees the large bird move to a quiet LatAm town and meet new friends who will help him navigate many silly situations. Ánima is managing creative development and the sitcom’s production, sales and distribution. No delivery date has been set yet for the adaptation.

About The Author
Online writer for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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