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Disney+ bundles with Globoplay into Brazil

The House of Mouse streamer is once again using a local content provider to build reach ahead of its Brazilian launch later this month.
November 5, 2020

Disney+ has teamed up with Brazilian streamer Globoplay to make both content libraries available as part of a bundle deal. Under the agreement, new and existing Globoplay customers can get a combined subscription for both SVODs, ahead of Disney+’s launch in the region on November 17.

There is a basic (Globoplay and Disney+) bundle available for around US$8 per month (R$43.90), and a package that features both streamers as well as Globoplay’s live channels for around US$13 monthly (R$69.90).

Globoplay’s content library features telenovelas, feature-length films, shows and documentaries that come from Globo, locally produced companies and international studios. Through the partnership, Brazilian audiences will now get access to the Disney+ collection of Disney, Marvel, Star Wars and National Geographic content, as well as original series like High School Musical: The Musical: The Series (pictured) and The Mandalorian.

Disney+ has frequently used local content providers as a way to build its reach internationally. The streamer previously signed a multi-carriage deal with UK broadcaster Sky to launch in the UK and Ireland, as well as inking a partnership with Canal+ to launch in France. In India, Disney merged Disney+ with Fox-owned streaming service Hotstar to capitalize on its existing user base, following the House of Mouse’s acquisition of 21st Century Fox.

 

About The Author
Online writer for Kidscreen. Ryan covers tech, talent and general kids entertainment news, with a passion for kids rap content and video games. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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