Toronto-based 9 Story Media Group and Karma’s World Entertainment are partnering on a pitch-perfect new project for Netflix. The CG-animated series Karma’s World has received a 40 x 11-minute series order from the streaming giant.

Created by rapper/actor/producer Chris “Ludacris” Bridges, the show targets kids ages six to nine with a coming-of-age story inspired by Bridges’ oldest daughter. Karma’s World follows a young Black girl as she finds her voice and works to change the world. 9 Story and Karma’s World Entertainment have been working on the series together for a few years, and pitched it in 2018 at Kidscreen Summit in Miami.

Karma’s World will tackle issues of self-esteem, body positivity, discrimination, friendship, family and leadership through original songs. Sound design and original music for the show will be created and supervised by Bridges and James Bennett Jr., and produced by Gerald Keys.

Executive producers from 9 Story include Vince Commisso, Cathal Gaffney, Darragh O’Connell, Angela Santomero, Wendy Harris and Jennie Stacey.

The announcement comes in the midst of an international growth spurt at 9 Story. Just yesterday, the prodco appointed several new execs to power up its distribution, development, legal and technology teams.

Netflix, meanwhile, continues to expand its kids and family library, and appears to have found a sweet spot with musical content. The SVOD inked a multi-year overall deal with Disney’s High School Musical director Kenny Ortega last year. One of Ortega’s first projects—the musical-comedy series Julie and the Phantoms—debuted in September, and was featured in the streamer’s top-10 lists in regions including the US, Canada and Australia. Netflix also got involved in the production of Gaumont’s animated musical film High in the Clouds last year.