Anna Moorefield to lead all Henson distribution

The global distribution VP's remit is expanding in the wake of SVP Claudia Scott-Hansen's departure.
January 15, 2020

The Jim Henson Company has expanded VP of global distribution Anna Moorefield’s role to include leadership of all worldwide content sales after SVP of global distribution Claudia Scott-Hansen left the company, Kidscreen has learned exclusively.

Scott-Hansen started at the company in October 2018 and spearheaded its third-party distribution banner Henson Independent Properties. There are no details on when she left or why yet, but she will be staying on with Henson in the short-term in consulting role on some existing projects.

Moorefield has been VP of global distribution since January 2018, but her new remit includes overseeing sales of all forms of media globally across TV, cable, home video, and theatrical. Based in Los Angeles, she reports to the company’s COO and EVP of strategy and business affairs Chris Lytton.

She joined Henson in 2015 and has served as the executive director of global distribution. Throughout her time at the company, she has managed the its owned and third-party global digital, linear, theatrical and home entertainment rights, sourced financing for in-development projects, and most recently launched 13 of the studio’s children’s series and specials on Amazon Prime Video through the streamers self-distribution service Prime Video Direct.

Moorefield is responsible for selling Henson’s catalogue of animation and mixed-media content, which includes preschool series Dinosaur Train, Dot, Doozers, Splash and Bubbles and Word Party, as well as older-skewing fantasy and sci-fi titles The Dark CrystalFarscape and The Storyteller and the upcoming 2D-animated series Hello Magic.

Before joining the Henson, Moorefield was the manager of international TV and digital distribution at Lionsgate, where she built partnerships with Netflix, iTunes and Google Play. She also grew the studio’s distribution and sales in LatAm and Asia.

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