Believe Entertainment inks deal with former Nick EVP

The strategic partnership will see Keith Dawkins’ Rock Hill Media Ventures and Believe jointly develop content, apps and live events.
May 21, 2019

Believe Entertainment Group is partnering with Keith Dawkins (pictured), founder and CEO of Rock Hill Media Ventures, to create a pipeline of kid- and family-focused content. The strategic partnership will see the New York-based companies jointly develop content for television and streaming services, apps, gaming, digital content, merchandise, location-based entertainment, live events and music.

Before launching Rock Hill, Dawkins spent 14 years at Nickelodeon. He ended his tenure as EVP of NickToons and TeenNick in 2017 to become CEO of the nonprofit youth development org The First Tee.

Believe Entertainment Group executive produced the animated short film Dear Basketball with Kobe Bryant’s content company Granity Studios, as well as producing sport-centric animated series The LeBrons.

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