ZAG’s Power Players lands broadcaster, master toy

Cartoon Network has secured the broadcast rights for ZAG’s new animated series, while Playmates Toys has signed on to develop a multi-segment line.
February 11, 2019

Santa Monica-based ZAG has signed broadcast and licensing deals for its new animated series Power Players with Cartoon Network and Playmates Toys, respectively. Developed by Jeremy Zag, written by Man of Action (Ben 10, Big Hero 6) and co-produced by OnEntertainment, the new CGI-hybrid series tracks a boy who is able to transform into a toy-sized action hero and recruits a team of toys to defeat threats.

Cartoon Network has secured the broadcast rights and will air the series in EMEA, APAC and the US. Following its launch, Playmates Toys is developing action figures and role play toys for kids as part of a multi-segment toy line.

ZAG is the producer behind the successful Miraculous: Tales of Ladybug & Cat Noir brand, which it continues to grow through new deals including setting up plans for a new musical stage show set to tour 15 US cities starting in March. Late last year, Skydance Media also acquired the live-action film and TV rights for the brand, with plans to develop and produce its first live-action adaptions for 2020.

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