Cartoon Network is launching Cartoon Network Africa Creative Lab, a new venture focused on creating local, short-form content that represents the continent for its channel and digital platforms. To build out this content, the kidsnet is seeking new talent in the region in attempt to address a gap in locally relevant options.

The initiative is looking for creators, writers, graphic artists and animation students to fill out the team and explore new projects. It is accepting entries from now until August 31 across the continent and is open to any African residents above the age of 18, or any Africa-based company.

Applicants are expected to submit a one- to three-minute short comedy project that will fit the Cartoon Network brand. More information can be found on the Cartoon Network Africa website. In September it will pick ten shortlisted projects and give the creators the opportunity to pitch the team. The winner and two runners-up will be revealed at DISCOP (a TV and film market serving the Middle East and Africa) in Johannesburg at the end of the year and will be given the chance to get their project produced as a pilot to premiere in 2019.

The project follows the broadcaster’s efforts with its Imagination Studios competition, encouraging children in Africa to submit their own CN character duos this past year. Eight-year-old Dida Bafor (Nigeria), and 10-year-old Katlego Khambule (pictured), 11-year-old Maia Janse and nine-year-old Zoë-Jane Mans (all South Africans) were the winners and had their creations brought to life across the continent as well as receiving a cash prize.