The Day Henry Met..? bolsters Italian presence

Brand management agency Team Entertainment has signed on to a consumer products program inspired by the preschool series in Italy.
January 5, 2018

Distributor Monster Entertainment has tapped Team Entertainment to serve as exclusive Italian licensing agent for the preschool brand The Day Henry Met..?

Team Entertainment is looking to secure licensees for toys, back-to-school items and apparel inspired by the series, which makes its Italian free-TV premiere on RAI Yoyo on January 7. Produced by Ireland’s Wiggleywoo, the toon also airs on Nick Jr. in Italy.

The Day Henry Met..?’s consumer products push follows a recent deal with The O’Brien Press to publish branded books in the UK and Ireland, which are set to launch later this year.

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