Saban Brands has promoted two of its key leaders, Frederic Soulié and Leila Ouledcheikh, in order to hone a centralized 360-degree approach to distribution and consumer products.
Soulié has been named EVP of global distribution and consumer products, moving up from his prior role as SVP of global distribution and co-productions. Soulié will now focus on creating strategies that target distinct global markets.
Ouledcheikh, meanwhile, has been upped from VP of distribution EMEA to SVP of distribution and consumer products for EMEA.
Saban is best known for its Power Rangers brand, which heads to the big screen next month. The company also recently brought out a series on Netflix in partnership with Cirque du Soleil, Luna Petunia, which will have a full preschool toy line released this fall.