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Sky & Turner extend content deal

The new Turner pact increases Sky's portfolio to more than 4,500 episodes of kids shows.
April 15, 2016

European pay-TV giant Sky has extended its content agreement with Turner by inking a long-term pact for more shows from Cartoon Network, Boomerang and preschool channel Cartoonito.

The deal includes popular titles like Cartoon Network’s Regular Show, The Powerpuff Girls and Ben 10, as well as Boomerang classics likes Scooby Doo, Tom & Jerry and Looney Tunes. Sky also gains exclusive on-demand access to box sets of The Amazing World of Gumball and Adventure Time (pictured).

Kids can watch the shows either through the just launched Sky Kids app (which streams both original and third-party content) or via the Sky Kids tile on the Sky TV homepage, which provides access to all on-demand kids shows and movies as well as a view of what’s currently playing on linear channels Cartoon Network and Boomerang. Sky’s on-demand views have increased fivefold since the tile was added last summer.

Sky’s latest programming push brings its total number of on-demand episodes of kids shows to 4,500. Sky currently has more than 21 million customers across the UK, Ireland, Germany, Austria and Italy.






About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.


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