New York-based global brand licensing agency and consultancy Beanstalk is furthering its reach in the Indian market through a new partnership with Mumbai agency Wild East Group.
Wild East’s branding experts, whose clients include Paul Frank, will work with Beanstalk to develop local properties while simultaneously bringing existing Beanstalk clients to the region, which continues to be a major retail and licensing growth area.
The collaboration further adds to Beanstalk’s growing geographic presence. The Omnicom Group-owned American company currently holds offices in London and Hong Kong.
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