BabyTV has inked a sales and distribution partnership with the UK’s Entertainment One that will make original programming for infants and toddlers available for purchase and download on digital platforms including the iTunes Store.
As part of the partnership, Entertainment One will initially distribute 10 shows through the iTunes Store featuring some of BabyTV’s most popular characters including Cuddlies, Babyhood, Oliver, Pitch & Potch, Draco, Mr. Snail and Pim & Pimba. The BabyTV shows will first be available in the UK with more countries and language versions to follow.
The content launched yesterday on the Apple Store and is available for download as full DVDs or back-to-back episodes.
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