Cepia, the force behind the popular Zhu Zhu Pets collectibles, is putting a modern-day spin on the game of marbles with a new line of battle balls called DaGeDar.
DaGeDar balls make up a collectible racing game comprised of various challenges. Each of the 240 balls boasts a graphic design and a special code number that can be registered on the DaGeDar website.
The products will initially be available in Phoenix, Arizona at local Wal-Mart and Toys ‘R’ Us stores starting this month, followed by a national rollout later this summer. Balls, tracks and spinners will be sold separately and will range in price from US$4.99 to US$19.99.
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