With Matt Goss’ kids book Bear Crimbo set to hit bookshelves this coming September, WowWee has snapped up the toy rights to the kids property from IP owner Emgie.
The toyco will be bringing Bear Crimbo’s friendship and hope to life with its WowWee Alive technology, as it plans a worldwide rollout of plush toys, figures and animatronic playmates from the character’s magical world, including an interactive plush WowWee Alive Bear Crimbo using the animatronic tech from its Alive Cubs .
For more info on the property, check out www.bearcrimbo.com.
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