Looking to build its boys portfolio, New York-based multi-category manufacturer F.A.B. Starpoint has acquired the rights to create World Wrestling Entertainment licensed merch.
Targeting boys age six to 11, F.A.B.’s new collection hits US mass-market retail shelves this July, just in time for the back-to-school season. The offering includes backpacks, messenger bags, wallets, lunch kits and stationery, with backpacks retailing between US$7 and US$24.99 stationery sitting in the US$1.99 to US$4.99 range.
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