North Hills, California-based Imperial Toy has inked a multi-year licensing deal with Marvel Entertainment.
Imperial will launch an extensive line of seasonal and novelty products, including bubbles, sand toys, sprinklers and novelty toys based on Marvel’s popular stable of IP such as The Amazing Spider-Man, Marvel Heroes, The Hulk and Iron Man.
The new line launched this month and will be available through most distribution channels in the US. Seasonal products will launch in spring ’09.
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