Nickelodeon/MTVN Kids and Family Group has named Gary Bonilla to the new position of SVP of creative strategy.
Bonilla’s primary responsibilities include managing the creative development of Nickelodeon’s consumer products business, developing strategies around consumer experiences and ensuring the network’s branded consumer product offerings reflect the Nick brand.
Most recently, Bonilla served as VP of strategic services at Winglatino/WWP, a multi-cultural advertising agency, Bonilla developed and executed plans for clients including Procter & Gamble, DIAGEO and Goya.